Vitality’s core purpose is to make people healthier and enhance and protect people’s lives.
Their unique ‘shared value’ approach to insurance underpins the innovation of VitalityLife’s product offering as well as the evolution of the Vitality Wellness Programme. Back in October 2018, this was the underlying theme at the positively different VitalityLife 2018 launch event.
Looking ahead to the New Year, VitalityLife want to ensure you have the latest information on their new and enhanced product offering.
Introducing a world-first protection product
Dementia and FrailCare Cover
With an ever ageing population, ill health in later life is a growing concern. To help protect our customers against the rising costs of later life care, VitalityLife have launched Dementia and FrailCare Cover.
Speedier and smoother underwriting
Optimiser Underwriting
Traditional underwriting can often be a lengthy process which assesses a person’s health at outset. We’ve introduced Optimiser Underwriting: Intelligent underwriting with just 5 medical questions available on Life and Serious Illness Cover with Vitality or Wellness Optimiser. The aim is to reduce the time it takes for client’s to apply for a VitalityLife plan, meaning you can spend more time focussed on finding the right solution for their needs.
Market-leading enhancements for all VitalityLife Income Protection plans
Income Protection enhancements
Many people insure their cars, holidays and phones. But most don’t have cover for something more important than any of these things: their income. To address gaps in the market, VitalityLife have made a number of enhancements to their Income Protection to ensure their cover meets the needs of the broadest range of clients.
The fully protected mortgage
Mortgage Plan
Buying a house can be stressful – dealing with solicitors, mortgage, packing, moving and the rest. Buying protection shouldn’t be – that’s why VitalityLife have introduced their new Mortgage Plan, offering the simplest and most comprehensive mortgage protection.
