Committed to making buy-to-let lending better for brokers, Landbay has launched its most
comprehensive and intuitive broker portal; leading the charge in their rebrand.

The new brand sets Landbay apart from the sector’s traditional look and feel – and the brand line,
“Your lending partner” reflects the trusted relationships Landbay has with its customers and
intermediary partners. Landbay’s portal reaffirms its commitment to customers. All systems are
now built and maintained in-house, involving users throughout the development process, creating
tools to meet their exact needs.

John Goodall, CEO of Landbay, commented: “The launch of the new broker portal is a milestone
we’re exceptionally proud of. Our new brand supports this leap in technology and service, signalling
a new chapter for Landbay. The team has done a fantastic job collaborating with customers and
intermediary partners to create a better brand experience for everyone.”

The specialist buy-to-let fintech lender recognised that to provide a better level of service – one
that allows brokers to have direct access to underwriters and a fast turnaround at scale – it would
have to rethink and redesign the industry’s default approach to case management.

And that is exactly what Landbay has done, as Jays Shortt, Chief Product Officer, explains: “After
extensive user-research, we’ve developed a super-fast, easy-to-use portal for intermediaries to
submit their applications. Decisions come back quickly, case tracking has never been easier and
the whole process from application to completion is more transparent than ever before.

“Chris Burrell, our CTO, and I are delighted with what we’ve achieved with the portal and its
underlying platform. The amount of quality work the teams have put into its creation has been
phenomenal.”