Our main LV= Showcase Page tells you everything you need to know about the USPs of LV='s protection proposition. We've made some major new updates to the page, including the 2021 claim stats, claims assessor video and an overview of their current protection products. Read Here

When it comes to your clients’ children, there can be nothing more important. That’s why we offer optional Child Cover with all our EverydayProtect policies. By taking out financial protection for their children and providing cover for everyday occurrences such as playground accidents, serious illness, and even accidental death, even the most difficult situations [...]

We’ve made big changes to our online journey, so with fewer clicks you can give your clients faster Income Protection cover. Why try British Friendly? Our improved online medical and lifestyle questionnaire has just 9 high level questions across 6 pages, you could be a few clicks away from completing an application on behalf [...]

It’s now quicker and easier for you to process Whole of Life Protection Plan applications following a recent digital transformation. Your clients will also benefit from product updates and a new value-added service. Policy option now integrated with IPipeline, Iress, DLP, Webline and True Potential, which will pre-populate information into OLP Connect ‘Changing your [...]

Second medical opinion services can provide clients with an extremely valuable benefit in addition to any core cover, that they can use to better understand or re-assess a diagnosis or treatment options. In this insight we examine which insurers offer this benefit and how they compare. Read More

To mark Bowel Cancer Awareness Month, our insight looks at the condition in more detail, with information from our doctors and a claim case study. Read More

Serious Illness Cover from Vitality includes 37 unique conditions and Serious Illness Cover Plus includes 60 unique conditions – meaning these aren’t covered by any other insurer in the market. What’s more, Vitality's Serious Illness Cover pays out based on the impact that the condition has on your client’s lifestyle. This means your client [...]

Hi everyone. I hope you enjoyed the previous episode? It featured special guest Kevin Carr of Carr Consulting, who shared his expert knowledge of public relations with us. Public relations can be so beneficial to your work and your profile within the industry, it’s definitely worth giving it a listen. For the newest episode [...]

Two years have passed since the emergence of the Covid-19 pandemic in the UK. In early 2020, most of us could not have imagined what lay ahead. In the face of incredibly difficult times, the country pulled together, the NHS re-confirmed their enormous value to us, and the power of protection came to the [...]