A recent article by iPipeline’s Paul Yates, said that there are upwards of 19 million people* without income protection cover. I’m sure you will agree, that whilst it is a shocking number, it provides a huge opportunity.
Every working adult should have income protection and it’s up to us as an industry to tell them.
Here’s a few tips to help you engage with potential new clients:
- Our Recommend the Benefits Letter is a simple letter that you can mail merge with your client database, removing the hassle of writing to each individual client!
- Our Sales Leaflets and Posters are perfect for placing at local meeting places such as Sports Clubs to help attract new business.
- There are almost 5 million people in the UK classed as self-employed* and all should consider protection. Use registers such as Companies Houses to contact potential clients. Our income protection contracts offer Day One Cover.
- It’s not just about mortgages anymore – work with letting agents to target the growing generation of renters.
- Use our Mini Marketing Plan to help grow your income protection business.
For more hints and tips on how to grow your income protection business, contact our Sales Team on 0800 587 5098 option 2 or sales@cirencester-friendly.co.uk
*http://www.covermagazine.co.uk/cover/opinion/3007203/have-we-forgotten-how-to-sell-protection
