Protection Guru: Why we’re giving advisers the final say in our inaugural protection guru awards

After a hectic July, with a flurry of new product announcements, the last week has perhaps felt a little quieter, with many taking the chance to finally get away on holiday. It’s never a quiet week at Protection Guru though and this week we’ve been busy working on our inaugural Protection Guru Awards, that we officially unveiled last Thursday.

As you may have seen, we’re doing things a little differently to other awards when it comes to our insurer categories; you the advisers get to have the final say. We’re sure this will come as a relief to those who are tasked with writing award entries for the providers, but on a serious note we felt it important that those who are giving the advice day in day out get to decide which insurers receive the awards, by voting for who they feel offers the best protection solutions for their clients.