Alan Knowles, chair of the Protection Distributors Group (PDG) tells us more about the Claims Charter Initiative.
The Claims Charter, an initiative that was introduced by the Protection Distributors Group (PDG), aims to improve the claims experience for anyone unfortunate enough to need to make a claim.
The goal is to ensure claimants have the best support; a caring, efficient and hassle-free experience with claims paid as quickly as possible – the Claims Charter was drawn up to outline what is felt should be standard best practice.
For many people it’s not easy to talk about life insurance, because it’s not easy to think about death. It’s also difficult to put a monetary value on a person’s life, but that’s exactly what we do as protection insurance professionals each day. We do this because the whole point of life insurance is to provide a level of financial stability, so that families don’t have to worry about money if they lose a loved one.
We provide life insurance policies to those who have opposed their fear, allowed themselves to think about their own mortality and what might unfold if the worst were to happen. Those who have plucked up the courage to speak to us about their death, those who seek peace of mind and want a plan in place that would let their surviving family members carry on, protected from the financial loss that their passing may have caused.
That’s why it’s important we remember that our customers are people and make sure that together we deliver on their plan, and that a difficult time is made easier for the families that are left behind.
