Protection take-up in the UK is very low.

Our research shows that just 35% of people have life insurance, 12% have critical illness cover and 9% have income protection.*

And yet many people recognise it would be beneficial to have some cover in place.*

But when it comes to selling protection, we know you can typically run into some obstacles along the way. Clients may think it’s not necessary, it’s too expensive, it’s too depressing, or that it’s easier to go for an off-the-shelf solution.

We’ve got tools and support to help you overcome objections and get more out of your client conversations – helping them to understand both the value of protection and the value of tailored advice.

Visit our website to find out more.


*Source: State of the Protection Nation, Royal London, May 2018