Why does your advice matter?
In a nutshell, without the advice of Financial experts, homeowners can be left with insurance that’s not suited to them and will cost them in the long run.
General Insurance isn’t hard to get right, but it’s easy to get wrong – especially when you’re not an expert. Does the average homeowner understand the importance of Trace and Access cover? Are they aware that some items will need to be separately specified? Do they really understand what it is they’re buying from a Comparison Site…?
The real life misconceptions below highlight just how big a gulf in knowledge there is when it comes to homeowners sorting out their own cover through Comparison Sites.
- “Price is the most important thing when it comes to Insurance.”
- “Comparison Sites are the quickest and cheapest option.”
- “You don’t need to insure your contents for their full amount.”
Misconceptions like these are the reason why expert advice is so important. With your help, your clients can be protected with quality cover that won’t leave them out of pocket, underinsured or worse off than when they started.
Selling GI brings with it a number of benefits for advisers, alongside the obvious one of supporting your clients. You’ll build a healthy revenue stream and add value to your business by offering a quote to every client you speak to.
You’ll also ringfence your business and keep competitors away – if you’re not offering cover to your clients, someone else will and they won’t stop there.
We know that selling GI, and taking on the aggregators, isn’t always easy though – and that’s where we come in. We’ll help you to perfect the advice you give, look at a number of eye-opening statistics and, ultimately, help you to Beat the Comparison sites.
