No 1 – How to speak to your clients about why quality beats price
All this month, we’ve been raising awareness of our 2018 marketing campaign – #QualityMattersMost – helping you to understand why quality is the most important thing when it comes to insurance.
A number of you have got in touch over the last week, asking for help and guidance around how to have conversations with your clients on why quality beats price.
Here to help
We’re glad to say that we’ve listened to you, and have created a PDF sales aid to help shape the conversations you have with your clients. In this, we’ve featured 5 key areas of conversation that can help you to win the business and guarantee great quality cover for your clients.
This will be the start of a series of sales aids that we’re calling ‘keys to success’. Each month, we’ll create a new sales aid on our area of focus for the month (for example, February’s will be around Underinsurance) that you can use during discussions with your clients.
Hopefully you’ll find this to be a big help. Remember that we’re always on hand to assist you – if you have any other ideas on how we can help, contact marketing@uinsure.co.uk.