Last week we announced that our marketing campaign for 2018 would be all around quality, and how we’re making it our mission to educate people about why #QualityMattersMost when it comes to general insurance (GI). If you missed this announcement, or want a quick recap, click here for details.
This week, I wanted to share with you some of the key stats around why Quality GI makes such a difference.
There’s an interesting statistic in there around the average cover limit for contents vs. what people’s contents are actually worth – especially considering the risk Underinsurance poses at the minute.
We’ll be talking about Underinsurance in detail in February – it’s our area of focus for next month – doing our best to educate people and make them aware of the serious threat it poses to them.