In a year when the coronavirus pandemic changed the way we live our lives, we remained focused on being there to support your clients and their families when they needed us most. We’re proud to have paid out a record £91.6m in claims*.

We also paid out:

  • 99.6% of Life Cover claims*
  • 96.8% of Income Protection Cover claims*
  • 91.3% of Serious Illness Cover claims*
    • 1 in 11 claimants had claimed previously*
    • 1 in 12 claims were for conditions unique to Vitality*

 

Our unique approach to insurance allows us to protect clients when they suffer a life changing event, and reward them when they engage with their health. This ensures they experience value from their cover, regardless of whether they claim.

In 2020 members not only benefited from better health, they also earned £14m of additional value through the partner introduced by Vitality at Home – designed to incentivise members to stay healthy during the pandemic.

Read our latest report

Create a personalised report

We’ve introduced a new feature to our claims and benefits report. Based on 2020 data, you can explore the most likely life insurance claims and popular Vitality benefits to match your client’s profile.

Create a report

 

If you would like more information about our 2020 claims statistics, support on how to create your clients personalised report or any further information on life insurance from Vitality contact your dedicated Vitality Business Consultant.

*VitalityLife claims and benefits report, August 2021