Optimiser gives your clients access to our best available premium, in anticipation of a lifetime of positive health choices. It then dynamically adjusts your client’s premium each year, based on their engagement in the Vitality Programme.

Plus, data shows that those clients who add Optimiser to their plan are more likely to take out extra benefits1, meaning better protected clients and improved commission for you.

More on Optimiser

To find out more about Vitality visit our adviser webpage or contact your dedicated Business Consultant.